Spotify and NBA Invest in NFTs (Update)
NFTs are in the news once again with Spotify and the NBA making use of them in their respective Web3 projects; read more about this! NFTs (non-fungible Tokens) are making a huge comeback after a brief (and unexpected) fall in their popularity graph. With the recent buzz around NFTs, on-chain development, and the latest developments in the sector, almost every major sector is making efforts to be some kind of part of it. Some huge brands, including Spotify and the NBA, are pursuing and investing in NFTs. Here are some of the latest developments going on in the NFT sector: Spotify has been a huge revelation in the field of the music industry. Their business ideas and marketing strategies have been second to none. After finding huge success in the conventional music industry, they have now turned their attention to the world of NFTs. On Wednesday, Spotify acknowledged a new integration on its music platform. It includes music playlists with token functionality that only a small group of users can access. Token holders will access the community playlists created and curated by the participating NFT organizations and communities. In order to achieve the objectives, they have joined forces with some big Metaverse groups, including Overlord and Kingship.
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